At A2, in terms of production 40 marks will be allocated to the main task and 10 marks each for the two ancillary tasks.
Construction of your music video: Level 4 32
–
40 marks
Where a candidate has worked in a group, an
excellent contribution to construction
must be evident. The candidate is expected to demonstrate
excellence
in the creative use of
most
of the following technical skills:
holding a shot steady, where appropriate;
framing a shot, including and excluding elements as appropriate;
using a variety of shot distances as appropriate;
shooting material appropriate to the task set;
selecting mise-en-scène including colour, figure, lighting, objects and setting;
editing so that meaning is apparent to the viewer;
using varied shot transitions, captions and other effects selectively and appropriately;
using sound with images and editing appropriately for the task.
Research and planning on your blog : Level 4 16
–
20 marks
There is excellent research into similar products and a potential target audience.
There is excellent organisation of actors, locations, costumes or props.
There is excellent work on shotlists, layouts, drafting, scripting or storyboarding.
Time management is excellent.
There is an excellent level of care in the presentation of the research and planning.
There is excellent skill in the use of digital technology or ICT in the presentation.
There are excellent communication skills.



Evaluation on your blog: Level 4 16-20 marks
Each candidate will evaluate and reflect on the creative process and their experience of it. The questions that must be addressed in the evaluation are:
In what ways does your media product use, develop or challenge forms and conventions of real media products?
How effective is the combination of your main product and ancillary texts?
What have you learned from your audience feedback?
How did you use new media technologies in the construction and research, planning and evaluation stages
Level 416
–
20 marks
There is excellent understanding of the forms and conventions used in the productions
There is excellent understanding of the role and use of new media in various stages of the production.
There is excellent understanding of the combination of main product and ancillary texts.
There is excellent understanding of the significance of audience feedback.
There is excellent skill in choice of form in which to present the evaluation.
There is excellent ability to communicate.
There is excellent use of digital technology or ICT in the evaluation.
Level 4 (Print)
–
this will be for the print ancillary tasks
The candidate is expected to demonstrate
excellence
in the creative use of most of the following technical skills:
• awa
reness of conventions of layout and page design
• awareness of the need for variety in fonts and text size • accurate use of language and register • the appropriate use of ICT for the task set • appropriate integration of illustration and text •
framing a shot, using a variety of shot distances as appropriate
• shooting material appropriate to the task set; selecting mise-en-scène including colour, figure,
lighting, objects and setting
• manipulating photographs as appropriate, including cropping and resizing
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